Dr. Liesbeth Ceelen has experience in a multinational environment (J&J) as well as in start-up and scale-up companies. Over the last 15 years, she gained expertise in operational and quality management, and most of all in sales and business development. Her key assets in this field are service selling, solution selling and scientific business development. Her role as CEO involves pursuing strategic opportunities with clients, steering the BioLizard team and overseeing operations management.