For 19 years until recently Saar Sinnaeve was a journalist at De Tijd, the leading business newspaper in Belgium. She covered the health industry and medical innovations, with publications in the newspaper and in the different digital channels.
Before starting at De Tijd she was editor-in-chief of ‘De Groene Leidraad’/‘Le Fil Vert’, a newspaper for internal communication at Bank Brussel Lambert (BBL), now ING.
Saar has more than 20 years of experience in communication, journalism and copywriting.
She holds a Masters in Communication, with a specialisation in Public Relations, from Institut des Hautes Etudes des Communications Sociales (IHECS). Subsequently she got a postgraduate degree in Marketing at the Hogeschool-Universiteit Brussel, the Brussels campus of KU Leuven.
Saar Sinnaeve will be moderating the knowledge for growth plenary sessions.